I get promotion and know from being a writer that you could be the best in the world, and if no one knows you’re alive, you’ll be dead in the water. So advertising is key. The thing with Star Wars is they have a whole publicity campaign going on already from just making a new movie. They don’t need to appear at the Cherryville mall, or a one horse (or one Starbucks) town.
I guess the ‘force’
is also powered to shove this damn film down our throats no matter what. So be prepared
for the assault of the eyes (and wallets) as this is the first Star Wars film
from The Walt Disney Company (they purchased the rights from Lucasfilm in 2013)
I think it’s appropriate for t-shirts, mugs and action figures but Campbell’s
soup and Band Aids? That’s just greed and pathetic.
What’s next,
Princess Leia Tampons? Maybe I shouldn’t ask.
Star Wars:
The Force Awakens. Opens December 18, 2015.